Apple’s Newsstand is going to do for the publishing industry what iTunes did for the music industry. How much of a game changer? The week Newsstand was launched, electronic subscriptions to The New York Times increased seven times. I love my iPad, and have already realized that I will subscribe to more magazines having it. [...]
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I thank Jonathan Liu of GeekDad for posting a good commentary on the implications of paper books vanishing with the rise of e-readers. So much of the discussion complaining about e-books seems to center on paper book (or newspaper) aficionados as being luddites holding on to “old technology” all for the feel of paper and [...]
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I have become a follower of McKinsey Quarterly and this article and the graph was a stunner. Whenever clients seem to dismiss the importance of smartphones and the shift here to consume digital media from devices other than a computer I try to find ways to challenge their assumptions. My interest is to get them [...]
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A colleague passed this on to me weeks ago as we started redesigning a website for a local nonprofit. Today, I finally get around to sharing it. Jakob Neilsen’s research and commentary on usability issues surrounding nonprofit sites is a must read. Many smaller, local nonprofits get the majority of their donations the old fashioned [...]
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Okay, I use Foursquare, sort of. I understand the possibilities but at times checking in just seems to be a pain. And since there are not a huge number of local companies using it for promotions, it is easy to forget to check in. But finally a fabulous use of Foursquare to promote dog food [...]
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I have been playing with QR codes of late. While not everyone is walking around with a smart phone in their pocket, the technology is so easy to use, it seem a shame not to try it. Everyone has print or physical assets to which a QR code can be added for those who want [...]
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IPhone announced OS4 and it is very exciting. Unfortunately I was an early adopter and have the original phone. All the fabulous features that will come to iPhone 3Gs owners this summer and iPad early adopters (not me this time) this fall will be unavailable unless I upgrade. But how will I hold out? And [...]
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This is an amazing video to watch, but what is more amazing that a stodgy company like State Farm has found a way to use a viral campaign to update their image. Inspirational. Though not too many folks will try to copy such an endeavor.
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The New Times announced that it will begin imposing a metered fee in 2011 to its readers to access news online. The NewYorkTimes.com will allow each user a fixed amount of “free” web page views per month, and then charge a flat fee for unlimited use after that. The Wall Street Journal and Financial Times [...]
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